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Alpine becomes a member of Open Automotive Alliance™

Iwaki, Japan -- June 27, 2014 -- Alpine Electronics, Inc. today announced that it has become a member of the “Open Automotive Alliance™ (OAA)”, which is a global alliance of technology and auto industry leaders committed to bring the Android platform to cars starting in 2014.

Alpine understands smartphones and in-vehicle electronics connectivity creates additional values, and will meet expectations of Android phone users by becoming a member of OAA. Alpine’s products compatible with Android Auto™ will be introduced in 2015.

Directly operating a Smartphone while driving is regarded as a distraction for safe driving from an operational and visibility point of view. With Android Auto™ drivers will be able to enjoy apps and services from an Android phone safely and conveniently while driving.

"We are very pleased to become an OAA member. Not only will the Android Auto™ connectivity with our products increase customer value, but we also believe this will contribute to driver safety,” said Hirofumi Morioka, Managing Director, Engineering & Development, Alpine Electronics, Inc. “Alpine is excited about the potential of developing Android products for both the aftermarket and OEM products.

About Open Automotive Alliance
The OAA is dedicated to a common platform that will drive innovation, and make technology in the car safer and more intuitive for everyone. After connecting an Android phone to a compatible car, drivers will be able to “project” their experience onto their car’s in-dash display, giving them access to apps and services which have been optimized for the car with voice input and glance-able controls.

About Alpine Electronics
Alpine Electronics is an automotive electronics manufacturer that provides consumers and leading automakers with audio, video, navigation and driver assistance products. The company specializes in system integration solutions with innovative vehicle entertainment and information technologies. Alpine’s R&D and manufacturing facilities in Japan, China, Europe and North America ensure that all products address the real world requirements of drivers in each market. The company is committed to developing safe, comfortable and eco-friendly automotive electronics products. For more information about Alpine, visit www.alpine.com

Android, Android Auto and Open Automotive Alliance are trademarks of Google Inc.

Japan Media Contact: North American Media Contact:
Corporate Communications Group Jennifer Quon
Alpine Electronics, Inc. Alpine Electronics of America, Inc.
pr@apn.alpine.co.jp jquon@alpine-usa.com
03-3494-1101 310-783-7005
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