Alpine products were on show throughout Japan, at the Tokyo Auto Salon 2003 which attracted 250,000 visitors, as well as the Osaka Auto Messe and the Fukuoka Auto Salon. We brought out a special demo car for these events, custom-installed with the latest digital surround system and mobile media station. Every day visitors crowded the booth—to see both the products and the performances put on by DJs and dancers. All in all, car audio fans were drawn in and impressed with the Alpine sound and the Alpine image.