Strategy
In the car electronics industry, demand is increasing for audio equipment that connects with the latest digital devices, adding intensity to price competition among rival companies.
In information communications equipment, a growing percentage of new automobiles are incorporating integrated audio, visual and information equipment as a standard feature. Moreover, automakers are becoming more demanding in terms of product quality, prices and delivery schedules as global competition heats up.
In response, with the aim to be a mobile media solutions company that creates future value by 2015,
Alpine is formulating mid-term management policies that emphasize creativity, passion and challenge in the manufacturing process, and strive to create industry-leading products under a low cost structure.
To achieve these mid-term management policies, Alpine is promoting measures based on the following strategies in order to expand corporate value, cultivate new business fields, strengthen operations and enhance earnings.
- (1)Alpine aims to establish a business foundation by promoting the development of advanced technologies and large-scale system products while further polishing its core technologies through aggressive R&D investment in the information communications equipment market, which is expanding in scale.
- (2)Alpine aims to strengthen price competitiveness by promoting a fully integrated production structure from local component procurement to component processing and finished product at its global manufacturing bases. At the same time, the Company will promote measures to secure unprecedented quality through Group-wide product design structural reform, in an effort to address growing market demands for quality and increased competition.
- (3)Alpine is making every effort to reform its earnings and cost structure as well as improve customer satisfaction by expanding its five-point global business structure in Japan, the U.S., Europe, China and Asia in terms of sales, procurement, production and development.
- (4)Amid an operating environment characterized by diverse corporate activity risk, and demands for greater focus on risk management and compliance, Alpine is working to establish an organized structure headed by its CSR Committee and taking steps to bolster risk and information management.
Information on this web site with respect to Alpine's current plans, estimates, strategies and beliefs and other statements that are not historical facts are forward-looking statements about the future performance of Alpine. These statements are based on management's assumptions and beliefs in light of the information currently available to it and therefore you should not place undue reliance on them. Alpine cautions you that actual results could materially differ from those contained in these forward-looking statements as a result of numerous factors outside of Alpine's control, including general economic conditions in Alpine's principal markets and foreign exchange rates between the Japanese yen and other major currencies, as well as other factors detailed from time to time in Alpine's reports filed with the U.S. Securities and Exchange Commission.
