Dealers from all over
the U.S. in attendance

iDA-X001
iPod digital media receiver

Our navigation corner was
the talk of the show

Alpine participated this year again in the Consumer Electronics Show (CES) held in Las Vegas, U.S.A. from January 8 to 10. The Alpine booth showed off the new 2007 product lineup as well as new demo cars based on the latest concept "Experience the Drive"—attracting great interest among the crowds at the event.

In the "Full Speed, Full Sound" area, we exhibited the world's first car audio system designed for iPod—the iDA-X001 head unit. This component received the Innovation 2007 award at the show (as well as the iLounge Best of Show award at MacWorld 2007 in the same week), and got high marks for its ultra-fast music browsing technology and high-quality digital sound using a USB connection. In our "Dock 'n' Roll" corner, we brought out our 2DIN IVA-W205 Multimedia Station system, which can be docked with the companion Blackbird PMD-B200 portable navigation device. This highly innovative combination system, to be released early this year in the North American market, received the Best of Innovation award—it gives navigation users the best of both worlds: portability, convenient easy-to-use PulseTouch control and large-screen visibility. Moreover, in the "Future Tech" section visitors got a special look at a state-of-the-art head unit featuring USB connectivity with a portable audio player and an HD-DVD player for car installation. Our new IMPRINT RLS demo car—a customized Mercedes Benz R500—was lauded not only for its ultra-sophisticated appearance, but also for its exceptional quality sound, through the highly advanced IMPRINT Sound technology. This system features the IMPRINT Sound PXE-H650 audio processor, which received the prestigious Innovation 2007 Award.

Throughout the event, many dealers and media people visited our popular booth every day and got an up-close introduction to our latest products, and were treated to an effective demonstration of our groundbreaking first-one products and cutting-edge innovations.